Denver Century Ride
June 20, 2010
A New Century for Denver
Denver’s newest active-lifestyle event is the Coldwell Banker Denver Century Ride. This inaugural bike ride will take place on Father’s Day, June 20, 2010, and will feature a 22-mile Family FUN Ride, an EXHILERATING Metric Century at 62 miles and a CHALLENGING Century route at 100 miles.
Anticipated to attract 3,600 participants, each ride will follow a circular route that will start and end at INVESCO Field and cover a blend of urban, suburban, foothills and mountain terrain on roads and trail systems throughout the Denver Metro area for all levels of cycling enthusiasts to enjoy, from novice, to intermediate and avid cyclists.
Father's Day 2010 was selected to provide the ideal way to spend a fun and healthy day outdoors with dad, friends and fellow cyclists. The ride will conclude with an old-fashioned community picnic at INVESCO Field. Other activities include an Expo and Finish Festival where riders and spectators can discover the latest and greatest products and services for their active lifestyle.
Designed to Provide Something for Everyone
The Denver Century Ride has been designed by the region’s top event producers, cycling management and event marketing team to provide participants with a consummate riding experience and family spectators with a fun Father’s Day activity. Key elements of the day include:
- 100 Miles – The All New Century Challenge & 62 Mile Metric Century - Featuring an inspiring route rising 4,050 feet through urban, suburban and rural settings with plains, foothills and mountain terrain including a signature climb up Lookout Mountain.
- 22 Mile Family Ride - A fun and exhilarating family ride requiring only novice skill levels, safely routed exclusively on bike trails from INVESCO Field to Littleton. Option to return by van from 11 mile turn around.
- Father’s Day Picnic – A way to celebrate the day and a successful ride with family and friends at an old-fashioned community picnic at the Finish Festival at INVESCO Field
- Expo & Finish Festival - Discover the latest and greatest products and services for your active lifestyle at the Finish Line Expo located at INVESCO Field following the ride
- A Good Reason to Ride - The Denver Century Ride will benefit a number of local charitable organizations including Denver’s Road Home, supported through the Coldwell Banker Community Fund.
Sponsorship will provide a tremendous marketing and communications platform, before an anticipated 5,000 participants and spectators. They reflect a demographic profile in which 66% are male; 73% have earned college or pro graduate degrees; 47% are between the ages of 35-49; and 66% have household incomes of $60,000 + with 25% earning more than $100,000!
For More Information
For more information on sponsoring the Colorado Garden and Home Show, please contact Jill Lentz.
