INVESCO Field

 

Two Great Universities

One Great Rivalry

No other annual sports event in Colorado attracts greater anticipation, attention and emotional investment than the annual CU/CSU football game.  As the first game of the season for both schools, the hopes and dreams of everyone, from the coaches to the players to the fans, hang in the balance.  Anything is possible!

 

Colorado’s Premier Annual Sports Event

Since 1883, Colorado’s two oldest and largest universities have met on the football field more than 80 times to determine who will win the Centennial Cup and state bragging rights for the next 364 days.  As the official kickoff of the college football season in Colorado, the CU vs. CSU game pits these two premier institutions what has become the Rocky Mountain Showdown. 

Beginning this fall, this rivalry returns to the neutral territory of the Denver Bronco’s state-of-the-art INVESCO Field at Mile High for a ten-year run. Labor Day weekend, more than 65,000 fans will make the pilgrimage from Boulder, Ft. Collins and throughout the state to cheer on their alma mater. While otherneutral site games are becoming en vogue nationally, the Denver location remains the only one where fans from both schools have less than an hour’s drive to get to INVESCO Stadium.  Further, the Denver metro area is home to a vast network of alumni from both schools.  The breakdown of the 65,000 spectators is as follows:

• Approximately one third are college students and two thirds are adults 25-64

• 48% are either students of alumni of the schools

• 20,000 are students from both universities

• 53% are from the Metro Denver Area

The game will also be broadcast live on both school’s radio networks as well as having a national television component. A quick rundown of the Showdown demonstrates it unique statue in reach and impact.

 

• Organized by the Metro Denver Sports Commission

• Commitments with CU, CSU and INVESCO Field through 2019

• Planned promotional media partnerships with The Denver Post, 9NEWS, Mile High Sports and Clear Channel Radio

• Wide-ranging onsite recognition and promotional rights including stadium signage, ThunderVision advertising, fan promotions as well as exterior lot and concourse exhibiting

• Extensive hospitality benefits ranging from game tickets to private suites to VIP events to on field credentials

 

For More Information

For more information on sponsoring the Colorado Garden and Home Show, please contact Jill Lentz.